Strategic counsel for
Strategic counsel for a
We help brave leaders make sense of the change that’s coming, create a vision for what the future could look like in spite of it, then strategise for resilience.
We help brave leaders make sense of the change that’s coming, create a vision for what the future could look like in spite of it, then strategise for resilience.
a world in flux.
world in flux.
Hello, we're Wild-Built.
We support organisations with their adaptation efforts.
Through science-backed, interactive workshops and time-travelling storytelling, we help forward-thinking leaders have the difficult conversations necessary to adapt to a wildly different future.
Our Offer
Who we work with
Businesses & Organisations
⇾ Deliver more than sustainability box-ticking and greenwashing
⇾ Stay true to your organisation's purpose
Boards
⇾ Engage your leaders in the systemic factors impacting your organisation
⇾ Authentically uphold your fiduciary duty to secure the organisation's prosperity
Local Government
⇾ Engage your teams to align your strategic priorities
⇾ Engage your community to foster resilience
Management Consultants
⇾ Help your clients develop realistic, science-backed strategies
⇾ Augment your offer as your clients navigate increasing complexity
Working alongside Melissa has been extremely valuable. Her ability to ask the right questions, challenge assumptions, and translate insights into clear, actionable strategy has been exceptional.
CHRIS READ
MANAGING DIRECTOR and STRATEGIC LEADERSHIP COACH @ STOKE CONSULTING
Beyond her strategic expertise, what sets Melissa apart is her ability to bring different perspectives, synthesise complexity, and communicate with clarity. Her approach is structured yet flexible and she brings a level of insight and professionalism that makes her a trusted partner in any strategic engagement.
I highly recommend Melissa as she will add significant value to any team.
We don’t hand over strategy work lightly. But when we do, it’s to Melissa Packham. For the past three years, she’s been our strategist of choice.
MOLLY PATTON
FOUNDER & SCI-COMM LEAD AND PRODUCER
MISCIBLE
The result is a clear, actionable strategy that’s helped us show up in our own marketing with more confidence and alignment than ever before. In fact, it was more than this, because the strategic work Mel did has revealed a feasible pathway for miscible to become a leading presence and architect of the science communication industry. This sets us up competitively and aligns with a greater purpose. I highly recommend working with Mel on any strategic project.
When it came time to refine our own brand and marketing strategy, we turned to Mel - trusting her to bring the same level of insight, clarity, and structure to miscible’s positioning.
Melissa has been a guest on my top-performing marketing podcast three times, and her episodes are among the most listened to.
I recommend Melissa to anyone looking for a charismatic and incredibly intelligent speaker.
Melissa has been a guest on my top-performing marketing podcast three times, and her episodes are among the most listened to.
I recommend Melissa to anyone looking for a charismatic and incredibly intelligent speaker.
MIA FILEMAN
MARKETING EDUCATOR & FOUNDER @
CAMPAIGN DEL MAR
Melissa is a genuine thought leader in brand strategy and marketing. I engaged her to deliver a masterclass to my customers, and it was the most mind-expansive presentation that was expertly delivered.
We had the absolute pleasure of speaking with Mel Packham on the Smart Business Growth Podcast, and I can’t recommend her highly enough as a guest or speaker. Mel has a unique ability to help business leaders - and their audiences - reframe what 'sustainability' really means in a modern business context.
If you’re looking for someone who brings clarity, challenge, and depth to conversations about ethical and sustainable business, Mel is the real deal.
We had the absolute pleasure of speaking with Mel Packham on the Smart Business Growth Podcast, and I can’t recommend her highly enough as a guest or speaker. Mel has a unique ability to help business leaders - and their audiences - reframe what 'sustainability' really means in a modern business context.
If you’re looking for someone who brings clarity, challenge, and depth to conversations about ethical and sustainable business, Mel is the real deal.
NICKY MIKLOS
AUTHOR HEALTHY HUSTLE, PODCASTER, SALES LEADERSHIP COACH
In our episode, she was both thought-provoking and insightful, pushing the conversation beyond carbon footprints to include human health, wellbeing, and purpose-driven growth. More than just big ideas, Mel also offered practical, purpose-aligned tips that left our listeners inspired and ready to act.
Melissa really knows her stuff. I had the pleasure of interviewing Melissa for World Values Day about building a brand-led business.
She was professional, articulate and a delight to work with on this occasion. If you are looking for a speaker or facilitator in the area of marketing for sustainability, I would highly recommend working with her.
Melissa really knows her stuff. I had the pleasure of interviewing Melissa for World Values Day about building a brand-led business.
She was professional, articulate and a delight to work with on this occasion. If you are looking for a speaker or facilitator in the area of marketing for sustainability, I would highly recommend working with her.
ANNA MCAFEE
MARKETING FOR SUSTAINABILITY ADVOCATE & LINKEDIN LOCAL CREATOR
Melissa is super knowledgeable about branding, values, and sustainability, and her explanations of values washing and greenwashing were spot on.
I was looking for a Brand Strategist to have as a guest on my podcast LinkedIn for B2B Growth. There are many around, but none as passionate as Melissa. Especially when it comes to the topic we discussed, "Brand Values".
Highly recommend Melissa as a great podcast guest and, most importantly, brand strategist.
I was looking for a Brand Strategist to have as a guest on my podcast LinkedIn for B2B Growth. There are many around, but none as passionate as Melissa. Especially when it comes to the topic we discussed, "Brand Values".
Highly recommend Melissa as a great podcast guest and, most importantly, brand strategist.
Listening to someone with passion calling out the BS and clearly articulating her point was so refreshing. You can't do this unless you know your stuff and she is the real deal.
MICHELLE J RAYMOND
INTERNATIONAL SPEAKER & B2B MARKETING EXPERT
If you’re experiencing any of this, we can help you...
Hello, we’re Adam and Melissa.
As ex-‘Big Food’ corporate types, we used to be ‘business as usual’. Now we know better and we’re here to help other organisations be better too.
We bear a wild mix of strategy, governance, brand, innovation, sustainability and systems thinking skills.
It means our approach is uniquely aligned what’s to come, not just ‘what’s been before’.
For all of our sakes.
Wild-Built is here to help you become genuinely future fit.
Hello, we’re Adam and Melissa.
We're a strategy consultancy that centres sustainability as a strategic imperative and anchors it with purpose.
We guide our clients towards building a business - a legacy even - that will outlast 'business as usual'.
We’ll help you
As ex-‘Big Food’ corporate types, we used to be ‘business as usual’. Now we know better and we’re here to help other businesses be better too.
Our backgrounds mean we approach sustainability with a purpose-led, commercial and innovation lens, not an environmental science lens.
We’re not saying that’s a bad thing, we’re just not that.
We bear a wild mix of strategy, ESG, innovation, brand, sustainability and systems thinking skills. It means our approach is uniquely aligned what’s to come, not just ‘what’s been before’.
Those needs mightn't look the same as today. The bold who lean into this will create their first mover advantage.
For all our sakes.
innovate for what the world needs.
We're about this
✓ Adaptation
✓ Real-world sustainability
✓ Purpose-driven
✓ Activating imagination
✓ Bringing humanity back into business
✓ Accountability and responsibility
✓ Creating real, enduring stakeholder value
Not this
✕ Mitigation / emissions-only focus
✕ Greenwashing
✕ Box-ticking
✕ Technology will save us
✕ Green growth / profit above all else
✕ Offsetting to hide negative impacts
✕ Creating short-term wins
CLOSE FORM
